Archive for September, 2006

Fractional Jets and Fractional Management

Posted on September 4, 2006. Filed under: Besondy, Early stage, Executive staffing, Start-up, fractional management, in-sourcing, interim management, marketing, marketing resource management, outsourcing, outsourcing articles, outsourcing ideas, outsourcing strategies, temporary executive |

By Charles Besondy
I was with several well-to-do entrepreneurs and investors last month when the conversation turned to fractional jet ownership. These individuals traveled frequently and were bemoaning the time they wasted at airport security checks, the lack of convenient flight schedules, and of course the “joys” of traveling with the general public.
They admitted an interest [...]

Read Full Post | Make a Comment ( 2 so far )

What’s With the “One Riot – One Ranger” Theme?

Posted on September 4, 2006. Filed under: Besondy, interim management |

By Charles Besondy
I have to admit that I’m surprised that so few people know about this legend. I didn’t expect folks outside of Texas to know about it, but I’m finding that very few Texans have heard of this Texas Ranger legend. This is REALLY odd considering Texans’ infatuation with the state’s rich history. Anyway, [...]

Read Full Post | Make a Comment ( None so far )

When B2B Applies to B2C

Posted on September 3, 2006. Filed under: Besondy, Executive staffing, fractional management, human resource management, in-sourcing, interim management, marketing, marketing resource management, outsourcing, outsourcing articles, outsourcing ideas, outsourcing strategies, temporary executive |

By Charles Besondy
I recently concluded a fascinating engagement as an interim marketing director for a professional sports team. I’m the first to admit that at the beginning of the engagement I knew next to nothing about sports marketing (and I’m no expert after three months), but I soon saw multiple areas in which my B2B [...]

Read Full Post | Make a Comment ( None so far )

Share The Love: Why Limit Interim Assignments to C-level Positions?

Posted on September 3, 2006. Filed under: Besondy, Early stage, Executive staffing, Start-up, fractional management, human resource management, in-sourcing, interim management, marketing, marketing resource management, outsourcing, outsourcing articles, outsourcing ideas, outsourcing strategies, temporary executive |

By Charles Besondy
It is not unusual for a company to seek an interim executive for a temporary role as CEO, CFO, COO, CIO, or even CMO. Awarness of this option seems to be wide spread. But, why is the idea sound for C-level position but less so at VP or Director levels where the real [...]

Read Full Post | Make a Comment ( 1 so far )

Domain Expertise Versus Process Expertise

Posted on September 3, 2006. Filed under: Besondy, Early stage, Executive staffing, Start-up, fractional management, human resource management, in-sourcing, interim management, marketing, marketing resource management, outsourcing, outsourcing articles, outsourcing ideas, outsourcing strategies, temporary executive |

By Charles Besondy
The value of domain expertise
When a consultant or interim manager has worked within an industry or product category for a period of time they gain through osmosis a knowledge of the competitive landscape, the technologies, the players, the trends, and often possess a PDA chock full of relevant contacts. In short, with domain [...]

Read Full Post | Make a Comment ( 1 so far )

Growth of non-traditional employment

Posted on September 3, 2006. Filed under: Early stage, Executive staffing, Start-up, fractional management, human resource management, in-sourcing, interim management, outsourcing, outsourcing articles, outsourcing ideas, outsourcing strategies, temporary executive |

By Charles Besondy
The following excerpt from a Department of Labor report points to the trend for non-traditional employment in the U.S. The report deals with the topic in general and doesn’t focus on interim management or temporary executives.
“According to one national study, 65 percent of employers believed that, in the future, firms would increase their [...]

Read Full Post | Make a Comment ( 2 so far )

    About

    A Discussion of Interim Management for Marketing and Sales Functions by Charles Besondy

    RSS

    Subscribe Via RSS

    • Subscribe with Bloglines
    • Add your feed to Newsburst from CNET News.com
    • Subscribe in Google Reader
    • Add to My Yahoo!
    • Subscribe in NewsGator Online
    • The latest comments to all posts in RSS
    • Subscribe in Rojo

    Meta

  • About this Blog

    This blog is devoted to the topic of interim management for marketing functions within large and small corporations. Interim management as a staffing concept is well-understood and widely utilized in Europe. However, here in the colonies we are just beginning to open our eyes to the business benefits of being flexible and nimble when it comes to staffing senior-level marketers. (c) 2006 - 2007 Charles Besondy
  • a

  • Archives

  •  

    September 2006
    M T W T F S S
        Dec »
     123
    45678910
    11121314151617
    18192021222324
    252627282930  

Liked it here?
Why not try sites on the blogroll...