Archive for August, 2007
Mid-Market Companies Face Talent Shortage. Hello, Interim Managers.
It’s a great day when you find statistics to back up a thesis. I’ve long experienced that mid-market companies have a difficult time accelerating their growth because of a lack of the right talent. I think this is true in nearly every field, but especially evident, based on my observations, in Marketing and Engineering. Interim [...]
Read Full Post | Make a Comment ( 1 so far )Interim Managers Can Align Marketing and Sales
In over six years as a marketing consultant and interim exec I’ve had many occasions to pro actively work with the head of Sales or Sales Operations to re-engineer opportunity pipelines (aka lead funnel, sales pipeline, etc.). MarketingSherpa and Marketo recently collaborated on an article about how Sales & Marketing can [...]
Read Full Post | Make a Comment ( 2 so far )Marketing Job Outlook Strong
By Charles Besondy
In my never-ending quest for wisdom and enlightenment I browsed the Occupational Outlook Handbook, 2006-07 Edition published by the Department of Labor. http://www.bls.gov/oco/oco2008.htm
According to Uncle Sam the demand for our profession looks rosy except in manufacturing. This report doesn’t concern itself with interim managers or temporary managers, but I strongly believe [...]
You Could be in My Interim Management Book
I have decided to write a book on the topic of interim management for the marketing function, and you can play a part. If you have hired or have considered hiring IMs for marketing roles I’d very much like to interview you for my book. Please post a comment if you have something to [...]
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