Archive for October, 2007

Is Domain Expertise Overrated? Who Wants More Kool-Aid?

Posted on October 21, 2007. Filed under: Executive staffing, On demand executives, alternative staffing, interim management, marketing resource management | Tags: , , , , |

Allow me to share a bit of introspection. In my long career as a marketer I’ve worked for eight companies as an employee, but I’ve provided services to over 55 different companies as a consultant or interim manager. Nearly all my employers and clients were in different industry segments or product categories.
So, when I see [...]

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Daily Rates for Interims: Standards or a Floating Decimal Point?

Posted on October 16, 2007. Filed under: Executive staffing, interim management, marketing recruitment |

I’m frequently asked what my day rate is. I always give a range, because the rate I charge depends on many factors that I take into consideration to strike the right balance between value delivered and effort extended.
For the CEO who is momentarily frustrated by the non-existence of a “rack rate” for interims I simply [...]

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    About

    A Discussion of Interim Management for Marketing and Sales Functions by Charles Besondy

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  • About this Blog

    This blog is devoted to the topic of interim management for marketing functions within large and small corporations. Interim management as a staffing concept is well-understood and widely utilized in Europe. However, here in the colonies we are just beginning to open our eyes to the business benefits of being flexible and nimble when it comes to staffing senior-level marketers. (c) 2006 - 2007 Charles Besondy
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