Archive for October, 2008

A Cash Preservation Strategy for Every Business

Posted on October 27, 2008. Filed under: interim management, marketing resource management, temporary executive | Tags: , , , , , |

Example of a company electing to use interim managers to drive the business forward and preserve cash during economic downturn.

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Marketing Planning for 2009. Are you Kidding?

Posted on October 9, 2008. Filed under: Besondy, fractional management, interim management, temporary executive | Tags: , , , |

Maintaining performance and flexibility in your Marketing and Sales teams during an economic downturn.

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    About

    A Discussion of Interim Management for Marketing and Sales Functions by Charles Besondy

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  • About this Blog

    This blog is devoted to the topic of interim management for marketing functions within large and small corporations. Interim management as a staffing concept is well-understood and widely utilized in Europe. However, here in the colonies we are just beginning to open our eyes to the business benefits of being flexible and nimble when it comes to staffing senior-level marketers. (c) 2006 - 2007 Charles Besondy

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